what i do
Social-First Content
100+
Social assets delivered
MY ROLE
Initiated and led social content campaign, overseeing creative development, budgets, production and delivery.
1.1 M organic views
240K organic views
5.7 M organic views
50M+
Total views across UK & EU channels
172K organic views
380K organic views
11.6M
Views on a single TikTok
Produced 8 social-first Reels alongside e-commerce photography shoots, maximising content output from each production.
WHAT I DO
MY ROLE
11.6 M views
Record-Breaking TikTok
YouTube Series
My Role
Led OnePlus Europe’s YouTube series from script to publishing, with short-form cutdowns for social.
71k organic views
AI footage + Real filming
70K organic views
TVC & cOMMERCIALS
Client: Heytea Role: Producer
Client: Alipay+ Role: Producer
Client: miHoYo Gaming Role: Producer
Client: BYD Role: Producer
Client: HuaWei Role: Producer
Client: YEF Fashion Role: Producer
Client: Alipay+ Role: Producer
Client: CHOUOHC Role: Producer
PHOTOGRAPHY & STILLS
Oneplus watch launch image
Original photograph
As featured on OnePlus.com · Health Check
AsIDE SOCIAL-FIRST VIDEOS
As featured on OnePlus.com · Health Check
Original photograph
As featured on OnePlus.com · Ultra-Bright Display
Original photograph
EVENT ACTIVATION
ONEPLUS EUROPEAN POP-UPS
Led multi-market event content production across six European markets,
coordinating local crews, suppliers, filming and post-production.
ALIPAY · GERMANY B2B EVENTS
Host three cities in Germany.
Three distinct B2B events for Alipay.
Attendance grew from 80 to 300.
